Ghost Stories

All • 15 Posts
Website speed

Website

June 13, 2025

Why Your Website Might Be Slowing You Down (and How to Fix It)

A beautiful site is great. A fast site is better. And a fast, beautiful site? That’s the dream. Lately, we’ve been helping more clients figure out why their websites aren’t performing like they should. Sometimes it’s slow load times. Sometimes it’s confusing navigation. Sometimes it’s just a bloated design that looks good on a designer’s laptop but breaks on a phone.

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Personal brand

Marketing

May 13, 2025

Personal Branding for Business

What sets you off is probably part of your brand. Let’s get something out of the way: your personal brand isn’t just your logo or the aesthetic of your LinkedIn header. It’s the gut feeling people have about you before you walk into a room, or before they open your email. It’s your reputation, your

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Linkedin2

Social Media

April 25, 2025

LinkedIn: It’s a Goldmine for B2B Growth

I’ll admit it: LinkedIn used to feel like a sad networking event at a Holiday Inn. Boring. Buttoned-up. And full of people who said things like “circle back” with a straight face. But those days? Long gone. LinkedIn has evolved into one of the most powerful platforms for B2B growth. And if you’re not using

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Blogillustration landingpageoptimization3

Marketing

April 18, 2025

The First Click Isn’t the Win. The Landing Page Is

Let’s be honest: landing page optimization doesn’t exactly scream “sexy marketing topic.” But here’s the truth? It might be the most underrated power move in your entire funnel. And it’s also what I’m working on right now. You can have the best ad, the most engaging social post, the perfect email subject line—and still lose

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Blogillustration emailabtesting

Marketing

April 11, 2025

The $25,000 Subject Line: Why A/B Testing Isn’t Optional Anymore

We tested two subject lines. One had a question mark. One didn’t. That tiny punctuation mark drove a 37% higher open rate and helped generate over $25,000 more in revenue. And no—this isn’t one of those marketing tall tales. It happened. All because we were curious enough to test. A/B Testing Isn’t About Being Clever.

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Blogillustratio customerretention

Marketing

April 7, 2025

Keep Them Coming Back: The Real Secret to Customer Retention

Let’s get one thing straight: most marketing advice on customer retention is painfully boring. “Loyalty programs! Email drip campaigns! Surprise and delight!” Yeah, we’ve heard it all before. And most of it sounds like it was written by a chatbot in 2014. So here’s the deal: If you want to keep your customers, you have

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Social trends illustration

Social Media

March 25, 2025

Social Media Trends 2025: Cutting Through the Hype 

Let’s be honest—every year, a new batch of “must-know” social media trends shows up, and half of them are gone before you even have time to care. Brands waste time chasing the latest viral dance, overproduce AI-generated content that no one believes is real, and stress over whether they should jump on yet another new

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Storytelling illustration

Marketing

March 18, 2025

Storytelling in Marketing: Because Data Won’t Make People Cry (Or Buy) 

Alright, let’s be honest—marketing has turned into a numbers game. We’ve got more analytics than Wall Street, more automation than a Tesla factory, and a never-ending obsession with optimizing everything. And yet… for all the dashboards, data points, and carefully calculated Clickthrough Rates (CTR), most marketing still falls flat.  Why?  Because nobody remembers data. They remember

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Google Ads Mistakes illustration

Marketing

March 10, 2025

The 5 Biggest Google Ads Mistakes Small Businesses Make

Google Ads are one of the best ways to bring in leads and customers—fast. They put your business in front of people who are already searching for what you sell, which is marketing gold compared to, say, hoping someone scrolls past your Instagram ad at the right moment. 

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Repurposing illustration

Marketing

March 3, 2025

How to Get More Mileage Out of Your Content (Without Losing Your Mind) 

You know that feeling when you pour your heart into a blog post, hit publish, and then… nothing? Like screaming into the void, but with better SEO? Yeah, I’ve been there. 

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Repurposing illustration

Marketing

February 21, 2025

Your Business Absolutely Needs Digital Marketing – Here’s Why

Let’s cut through the fluff and get right to the point. If your business isn’t showing up online, it might as well not exist. Digital marketing is essential if you want to stay relevant and actually get in front of your customers.

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Blogillustration Seo

SEO

February 13, 2025

SEO Monitoring Isn’t Optional – It’s Survival

SEO isn’t a “set it and forget it” game. It’s a constantly shifting landscape where Google updates, competitive moves, and audience behaviors can make or break your visibility. The brands that stay ahead don’t guess—they monitor, adapt, and refine their strategy in real time.

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Aiseo Illustration

AI

February 11, 2025

Improve Your SEO Instantly – at No Cost?

You already know that In our digital-first world, securing top spots in search results isn’t just nice to have—it’s essential. Artificial Intelligence (AI) is revolutionizing SEO, making it more efficient and effective. By integrating AI into your SEO strategy now, you can quickly enhance your website’s performance without feeling overwhelmed.

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Video

February 3, 2025

Motion is the Future: Why Video and Animation Are Essential for Your Brand

The way we consume content has changed—fast. Scrolling past static images is second nature now, and attention spans are shorter than ever. If your brand isn't moving, it's getting left behind. That's why motion design and video are no longer “nice to have” assets; they're the driving force of digital engagement.

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Blogillustration Ai

AI

January 16, 2025

Our Robot Overlords May Be Rising, But They Still Need Us

AI isn’t a passing trend. It’s changing the creative landscape. From generating ideas at lightning speed to personalizing campaigns like never before, AI is becoming the not-so-secret weapon in every forward-thinking agency’s arsenal. But here’s the thing – AI isn’t a replacement for creativity. It’s a catalyst.

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just some noise bro